Sales and Marketing Officer

The Sales and Marketing Officer will be responsible for expanding AurumPay's customer base, acquiring new merchants and corporate clients, promoting electronic money services, and increasing the adoption and active usage of AurumPay products and services.

The position requires a proactive, target-oriented individual with strong communication, negotiation, relationship-building and field sales capabilities. The officer will identify business opportunities, develop prospective customer relationships, support account onboarding, and ensure consistent follow-up to convert new registrations into active users.

1. Customer Acquisition and Wallet Growth

• Identify and approach potential individual customers to promote AurumPay wallet services.

• Conduct field-based marketing and customer acquisition activities within assigned territories.

• Explain wallet registration, KYC requirements, account functionality and available services to prospective customers.

• Assist customers with registration and onboarding in accordance with approved procedures.

• Encourage first transactions and regular wallet usage rather than focusing solely on registrations.

• Conduct follow-ups with newly registered and dormant customers to improve activation and retention.

2. Merchant Acquisition and Development

• Identify and approach potential merchants, retailers, supermarkets, pharmacies, restaurants, educational institutions and other businesses.

• Present AurumPay merchant payment solutions, including QR-based payments and other available payment channels.

• Explain the operational benefits of accepting digital payments and facilitate merchant onboarding.

• Coordinate with relevant internal departments to complete merchant documentation, approval and activation.

• Support merchants in understanding payment procedures and using the available merchant services.

• Maintain regular relationships with onboarded merchants and encourage consistent transaction activity.

3. Corporate Client Acquisition

• Identify potential corporate clients, including private companies, NGOs, educational institutions, service providers and other organizations.

• Promote AurumPay corporate wallet solutions and relevant payment services.

• Arrange business meetings and presentations with decision-makers and relevant representatives.

• Explore opportunities for employee wallet onboarding, salary or payment disbursement arrangements, collections and other suitable corporate use cases, subject to available services and internal approval.

• Prepare and submit prospective client information and follow up on business proposals.

• Maintain a corporate prospect pipeline and support the development of long-term business relationships.

4. Market Development and Field Marketing

• Conduct regular market visits to identify customer needs, business opportunities and potential partnerships.

• Implement approved sales and marketing activities within assigned areas.

• Identify competitors, market trends, customer preferences and potential barriers to digital payment adoption.

• Support promotional campaigns, events, activations and other approved marketing initiatives.

• Collect market feedback and communicate opportunities and challenges to the line manager.

• Develop and maintain a database of prospective customers, merchants and corporate clients.

5. Customer Relationship Management

• Maintain professional relationships with customers, merchants and corporate clients.

• Respond to customer inquiries and coordinate resolution of issues with relevant departments.

• Conduct scheduled follow-ups with prospects and existing accounts.

• Monitor the onboarding and activation progress of acquired customers and merchants.

• Maintain accurate records of customer interactions, meetings, prospects and follow-up activities.

6. Reporting and Coordination

• Prepare daily activity reports covering field visits, customer acquisition, meetings, leads and outcomes.

• Maintain updated records in the approved sales pipeline and tracking tools.

• Submit weekly progress reports against assigned targets.

• Participate in sales meetings, performance reviews and training sessions.

• Coordinate with Operations, Customer Support, Compliance, Finance and other relevant departments to facilitate successful onboarding and service delivery.

Qualifications and Experiences 

·        Bachelor's degree in Business Administration, Marketing, Management, Economics or a related field is preferred.

·        Candidates with relevant professional sales experience and demonstrated capability may also be considered.

·        Minimum 1–2 years of experience in sales, marketing, customer acquisition, business development or financial services is preferred.

·        Experience in banking, mobile financial services, electronic money, fintech, telecommunications or merchant services will be an advantage.

·        Fresh graduates with strong communication skills, confidence and demonstrated sales potential may be considered.

Required Skills and Competencies   

·        Strong verbal communication and interpersonal skills.

·        Good presentation, negotiation and persuasion skills.

·        Ability to identify business opportunities and convert prospects into customers.

·        Strong customer service and relationship management capabilities.

·        Confidence in conducting field visits and meeting business representatives.

·        Ability to work independently and achieve assigned targets.

·        Computer literacy, including Microsoft Word, Excel and email.

·        Ability to prepare clear activity reports and maintain accurate records.

·        Professional conduct, integrity, accountability and teamwork.

·        Knowledge of the local market and business environment.

Languages Requirements 

·        Fluency in Dari, Pashto is required.

·        English communication and reporting skills are preferred.

Interested candidates should submit their updated CV and cover letter through the channel specified in the vacancy announcement.
Note: Please add vacancy number and position title in the subject of your email.

Only shortlisted candidates will be contacted.